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Careers at Landa

Digital Marketing Manager

Rehovot, Israel
Marketing & Business Development Intermediate Full-time

DESCRIPTION

Landa is seeking a passionate Digital Marketing Manager to manage our online marketing activities, increase our brand awareness, and communicate with our community of customers and brand ambassadors.

RESPONSIBILITIES

  • Manage communication across all social media platforms (website, social media and online channels)
  • Manage our website, including hands-on updates, tracking statistics and promoting its visibility.
  • Optimize the customer journey on the website and attract traffic to it
  • Plan, execute and analyze online marketing campaigns
  • Track against KPIs and use Google Analytics to pull data and support decision-making
  • Work closely with the marketing team in the subsidiaries on generating and managing leads
  • Create weekly/ monthly email newsletters while managing and growing our distribution lists 
  • Stay in the know about emerging trends in general and in the print industry specifically, including social impact spaces
  • Build and manage dashboards and analysis

REQUIREMENTS

  • At least 2-3 years of experience in online marketing, ideally with B2B models
  • Experience with Google Analytics or similar
  • In-depth knowledge and understanding of digital marketing, email marketing, and social media strategies
  • Excellent communication skills, both written and verbal, in Hebrew and in English

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