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Press Releases

Bluetree Group Orders Second Landa Press to Support Rapidly Growing Book Printing Market

Thursday, 14 December 2023

Rehovot, Israel – December 14th, 2023 Landa Digital Printing today announces that BlueTree Group, the largest online printing company in the UK, has ordered a second Landa S10P Nanographic Printing® press. The newly purchased B1 digital solution will bolster its operations in luxury and layflat book printing, as well as stitched and perfect bound booklet products – some of the fastest growing segments of the business.    


As part of a broader £5 million investment in its book printing division, the new seven-color Landa S10P will significantly enhance Bluetree’s production capacity, with the majority of its work coming from its online trade brand, Route 1 Print. The press will be integrated alongside the existing S10P in the Bluetree workflow allowing a seamless flow from customer upload and approval through to printed sheets on the floor.    


According to Bluetree, the selection of its second Landa S10P was based on its exceptional print quality and economic advantages, which positions it well ahead of the competition.    


James Kinsella, Co-CEO of Bluetree, explains, “The print market is highly competitive and to support the print resellers we serve through Route 1 Print we need to invest to ensure that we can produce at the highest quality and lowest unit cost. The first Landa press has fitted seamlessly into our workflow and has given us a lot more flexibility around what we can offer to our resellers.”  


“The area that the Landa is making the biggest impact is in booklet work, perfect bound books for example are printed as blocks and then run through our Kolbus KM600. The Landa has enabled much faster turnarounds as well as opening a wider range of materials that traditionally were only available on litho quantities.”    


While most of the work will come from Route 1 Print, the second Landa S10P will also serve Bluetree’s luxury book and brochure printer ‘Kingsbury Press’ – a business acquired in 2021.


“Kingsbury Press produces luxury books which often showcase high end property or luxury products. In the past, Kingsbury has almost exclusively used litho printing to ensure the best possible image reproduction and print quality,” continues Kinsella. “With the business joining the Bluetree Group, Kingsbury has been able to expand its offering utilizing the Landa press.”    


“The Landa has enabled Kingsbury to expand its offering and has given a lot more flexibility particularly with shorter run lengths. The new press will take this to the next level with the capability that seven colours offers and what this can bring to the stunning photography that features in these projects,” said Kinsella.    


As a result of the purchase of its first Landa S10P, Bluetree established a strong and enduring partnership with Landa and its customer service team. James Kinsella highlights Landa’s agility and responsiveness to customer feedback as one of the reasons for this, stating “As a smaller supplier, Landa’s R&D team is very agile and responsive. A lot of our operational efficiency is derived from our workflow and high levels of automation which enable us to deliver over twenty-five thousand orders per week.”    


“The Landa team have been able to make quick adjustments to the software, enabling seamless integration into our systems and support with further developments when new products have been launched. It’s this approach and ‘can do’ attitude that provided us with the confidence to order a second machine.”      


Sharon Cohen, Chief Business Officer, Landa Digital Printing, concludes: “Bluetree Group is an exceptional business with a forward-thinking approach to performance, innovation and customer service. Following its evident success with the first press, we’re thrilled to continue our partnership and support their growth strategy and future aspirations.”    


Bluetree Plant in Manvers, UK



About the Landa S10P Nanographic Printing® Press The Landa S10P Nanographic Printing® Press with perfector is designed for double-sided printing of general commercial print, online print, publishing, and packaging applications. Utilizing the unique Nanographic Printing® process, the Landa S10P enables cost-effective production of short to medium-run jobs in B1 format (41 in. / 1,050 mm). Landa S10P prints at a constant speed of 6,500 SPH (Single sided), from the first page, on any off-the-shelf paper. With a wide color gamut covering 96% of spot colors, no make-ready and minimal waste, the Landa S10P creates stunning results while reducing storage and waste and increasing sustainability.


 About Landa Digital Printing  Landa Digital Printing was founded by Benny Landa with the purpose of liberating printers from the barriers inherent to traditional digital and conventional analog printing. Thanks to Landa’s unique Nanography® technology, Landa Nanographic Printing® Presses produce stunning images of extensive color range, designed to print at any run length, on coated or uncoated media, and in fast turnaround times.    





Landa Contacts    


EMEA & China:

Ben Dodson


Tel: +44 1737 294001





Helene Cohen Smith


Tel: +1 321 388 6511